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The thought of Virtual Reality immediately sends my mind racing back to science fiction movies and tv shows like Star Trek.  Recently, companies such as Oculus, HTC and even Sony have been throwing their hat in this arena, trying to bring a fully immersive headset into your living room.  The problem is, these are all very costly.  Google has released it’s cheap version of VR with its Google Cardboard. Add your own smartphone to it and you’re exploring underwater oceans all around you.  Google Cardboard is cool, but still costs $25.  What if you could experience your own VR headset, but at no extra cost to yourself? Look no further than the future Happy Meal.  

All across in Sweden, McDonald’s locations are kicking off a promotion called Happy Goggles.  Check out this video to see it in action.


The Happy Meal boxes will come with a lens kit and perforations on the box to fold your own VR headset.  So far, this is only being tested in Sweden, but it could be coming to your neighborhood McDonald’s soon.  

Another company toying with this idea is Coke.  Check out this cool concept marketing video created by Coke to show what future packaging might look like from them.




The next cheeseburger you eat may be experienced while swimming in a virtual ocean or exploring Paris.  Hang on, the future is about to get crazy.  VR headsets are coming, are you ready?  


About The Author

Todd currently serves as the Director of Instructional Design for eTechCampus. With a passion for digital learning, Todd leads the development of eTechCampus’s learning management system, Converge. Todd’s teaching background includes teaching English and computers at the high school level. His passion for the arts led him to start the first Media Arts program in the state of Kentucky and he developed the curriculum for statewide adoption. Todd is also a PhD student at the University of Kentucky’s School Technology Leadership program, which gives him a unique set of skills to work with administrators incorporating digital learning into their schools. Todd has been a frequent presenter at local, state and national edtech conferences. Todd is a Google Certified Teacher and works with schools implementing Google Apps for Education.